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[LSNN] Gruppe 6 Security Wins Defamation Case


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Gruppe 6 Security Wins Defamation Case

Nayeli Greyfeather

 

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Nikki Kalawai CEO Gruppe 6 [image reproduced from social media]

 

On 23 September, Gruppe6 Corporate Security won its civil claim against Trojan Security (TroSec). The case arose from an advertisement posted by TroSec in early August by Mr. Aerinn White.

 

[Company Advertisement] [TroSec] Has Gruppe6 let you down? We won't. Offering Individual, Business, and Event security. 

The offending advertisement

 

Gruppe 6 attorney, Millie Monroe, argued that, "The defendant used the Plaintiff's registered trade name, Gruppe6, in relevance to a field they both operate in, security services, without offering a fair comparison of product and with the intent of using the Plaintiff's trade name to solicit customers on the basis of a perceived sense of validity that name would imply upon the new competitor..."

 

Terrence Fogel, counsel for TroSec asserted, "The advertisement in question never stated a fact and cannot be reasonably interpreted as a factual statement. The ad merely asks consumers for an opinion. My client also has the first amendment right to invoke a competitors name in their own advertising material for purposes of comparison...this is clearly an anti-competitive suit aimed to stifle competition. The big player in town is aiming to bury the new-comer in legal fees and to waste their time."

 

Judge Eric Stanford found in favor of Gruppe 6, ordering Trosec to cease using its competitor's name in future advertising and to pay $45,000 compensation. 

 

Speaking to LSNN, Nikki Kalawai said:  

 

"Gruppe 6 is not going to let other companies shame on the name in order to profit from it. And this is clearly shown now by this court case."

 

LSNN has contacted Mr. White for comment.

 

 

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